Athletic Departments Are Feeling the Pressure
NIL obligations are reshaping budgets — With the NCAA settlement and athlete pay caps, schools must fund compensation directly.
Donor fatigue is real — Alumni and fans are stretched thin with asks for collectives, tickets, and fundraising campaigns.
Fundraising alone won’t close the gap — Traditional giving models can’t keep pace with rising financial demands.
The overlooked opportunity: fan travel.
Every season, parents, alumni, and fans book thousands of hotel rooms around your events. Most programs aren’t capturing a dime of that spend.
This playbook shows you the better solution.
With the right structure, hotel bookings can become a measurable, recurring revenue stream, launched in just 90 days. No new headcount. No extra fundraising. Just smarter execution.
